Get America to Work Launches Active Job Initiative for All Americans
Grand Rapids, MI, September 1, 2011.
Here’s a different approach to helping solve the jobs crisis in America - an internet company out of Grand Rapids is launching the Get America to Work initiative.
This initiative is a private initiative selling ad space to raise money to do some very specific and tangible things to help Americans find gainful employment.
One of the most unique things about Get America to Work is it is using crowdsourcing to not only raise the funds, but to market its message. It is communicating its intent through social media, email marketing and direct sales calls to individuals and businesses, and hoping to raise significant funds.
It is quite ambitious and uniquely universal in its appeal.
According to the website, GetAmericatoWork.com is a for-profit initiative, hoping to raise enough cash from Americans that “actually want to do something” about the jobs crisis, to help fund 4 Programs:
- global employment skills-demand research,
- domestic workforce educational and re-training programs,
- assist in the development of new job-finding and job-filling tools and technologies
- create jobs
In return for the sponsorship, a permanent home page listing all of the paid ads from businesses, governments and individuals will be active on the web for 5 years. The donor listings on the GetAmericaToWork.com site will provide hyperlinks back to the donor’s site of their choosing. The contributor is actually buying semi-permanent ad space on the web with the attraction of a very patriotic cause, sorely needed jobs action plan and can actually ‘feel good’ and contributing to an active solution.
The success of the initiative hinges on the value of the advertising – the number of views on the GetAmericaToWork.com home page, and the number of link-backs to the advertiser’s page. As with other SEO web listings, the higher the investment, the better positioning on the acknowledgment page.
Although the idea is not original, the blending of the initiative to a ‘crisis’ cause is unique. It just may work. And it will benefit all of us. After all, who doesn’t want to be affiliated with helping to Get America to Work?
So even if you don’t buy a sponsorship in the initiative, you can still visit the web page and sleep better at night knowing that you did something to help solve the problem.
To learn more, visit Get America to Work at http://www.getamericatowork.com